Friday, November 28, 2008
Google Adsense vs Project Wonderful. A comparison after 1 week of advertising.
Posted by Contrariwise at 9:20 AM
The experiment
I had heard so much about both Google Adsense and Project Wonderful. Supposedly you can generate revenue from your blog. They sounded interesting so I decided to try them. (Everyone else seems to be using them!)
And while I was at it, why not make a little project of it and compare how they do.
It was easy to get Adsense on my blog. Blogger has widgets that allow you to put ads on your sidebar. You do have to apply for an account and it took one day to be approved. The ads are related to the content of the blog. So you can see that the ads in my blog are about jewelry, jewelry findings, or silver. (Although an occasional bizarre one tends to creep in.) Adsense has a disadvantage in that the ads are in text only. The maximum number of ads I can have on my blog is 3.
It took about 4 days for me to be approved by Project Wonderful as a publisher. (They review the content of blogs and require a minimum number of posts. ) To be fair in this experiment, I decided to have the same number of ads as Google Adsense: 3.
Stats: Clicks per ad
Revenues from Adsense are based on number of clicks per ad, which differs from Project Wonderful where advertisers pay by the day, instead of by the click.
In the 1st week, there were 2 clicks on Google Adsense ads. (Not exactly on fire, are they?)
It's not as easly to figure out total number of clicks per ad for Project Wonderful. Ads can be on my blog for seconds or for days. Some ads have gotten as many as 12 clicks, some have gotten none.
Stats: Page Views
Per Project Wonderful, the displays per ad have ranged between 550 to 990 displays per day. My page views have averaged about 650 per day for the past 5 days.
Stats: Revenues
Bottom line. After 1 week
Adsense: 2 clicks and $0.16
Project Wonderful: $2.26
I haven't figured out how Google Adsense determines payment per click. How much you earn depends on a number of factors including how much an advertiser bids on your site -- you'll receive a portion of what the advertiser pays.
The Project Wonderful ad spots on my blog have floating prices, they can rise or fall depending to the willingness of advertisers to place bids. In the past week, it's pretty much ranged between $0.09 to $0.30 per day.
Bottom line.
Obviously, I must blog for the love of it. It's definitely not for the money.
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Adsense revenue will not make anyone rich overnight unless one is an Adsense expert.
Adsense is not an easy nut to crack because Google keeps the technology a secret. Some have cracked it but most earn just a few bucks a month.
Don't quit your day job if you depend solely upon Adsense!
Jim
Thanks for the comparison.
P~
Enjoy the day!
Erin
Tesori Trovati Jewelry
http://treasures-found.blogspot.com
Annie
http://anniehoweskeepsakes.blogspot.com
bonzie
www.designsbybonzie.blogspot.com
Sexy Lady
London escort